Posts by Fundraising:

Charities Raise Money

How Apps and Tech are Transforming the Way Charities Raise Money

Posted by Ida Lucente on 20/11/17 7:20

The digital platform has great potential to boost  fundraising campaign results for small charities. Innovative apps also have the potential to make things a lot easier, even for people that don’t have digital skills. In the grand scheme, digital technology is a resource still largely untapped by charities. Even the big charities are still working to incorporate the advances into their operations.     Blackbaud’s 2016 Charitable Giving Report tells us that almost 7.2% donations made in the UK are processed online. Stats also reveal that around 17% of this 7.2 % are on mobiles, and 2014 saw an increase...

charities

3 Reasons Why Small Charities Should Embrace Digital

Posted by Ida Lucente on 30/10/17 9:10

Digital technology has made things much easier in every way for small charities. The biggest advantage however is in time saved, as the digital platform allows for technologies to easily work together seamlessly, enabling people to better work together for great results. It is much easier for everyone to access information, and huge amounts of data can be managed centrally. There are so many benefits of embracing digital technology and integrating it into the operation of small charities. Below are a few of them.       It offers a user-friendly tool kit:   There is no doubt that digital...

Digital tools

Charities Need to Get Equipped with Digital Tools

Posted by Ida Lucente on 25/09/17 7:29

In the last few years, technology has revolutionised almost every aspect of life. We are now living in the digital age, in which everything can be controlled with a few clicks of a mouse and a few swipes on a screen. It is therefore high time for charities to make an effort to keep up with the pace of technological advancement. Recent research found that almost 68% of charities believe that digital transformation will reinvent the voluntary sector within the next few years. The same thing is going to happen in both private and public sectors. Analysis reveals that the...

digital charities

Stronger digital charities for a stronger society

Posted by Ida Lucente on 27/03/17 17:30

Chester Mojay-Sinclare, founder of Charity Checkout, gives evidence to the House of Lords Select Committee on Charities   The Select Committee on Charities was appointed by the House of Lords on 25th May 2016 to consider issues related to sustaining the charity sector and the challenges of charity governance.  The House of Lords has now published its final report, ‘Stronger charities for a stronger society’, and in it, Mojay-Sinclare’s key recommendations have been adopted. Chester Mojay-Sinclare, founder and CEO of Charity Checkout, was asked to give evidence to the select committee as a digital expert. He was called to answer...

Online Donations

How to get Online Donations on Charity and Not-for-Profit Websites

Posted by Ida Lucente on 16/03/17 17:29

Many charities and not-for-profits will design their websites to accept donations, but unfortunately some of these websites will fail to follow through when a donor tries to do so. If potential donors are not rewarded with motivational feedback, they may lose interest. To maintain focus, the website should therefore be kept simple, with good information and an uncluttered donor process. Learn more   A few guidelines to help secure donations: Be clear about your objectives It is crucial that your website is engaging to potential donors, so that they will feel compelled to give there and then. Good content is...

3 ways to keep up with your supporters online

Posted by Maria Vinzon on 04/10/16 16:32

Once your charity is well established online and putting up content regularly, you need to make sure that you're appealing to your audience effectively. Here are three ways to make sure that you're hooking people in and keeping them engaged. 1. Tracking Where do your visitors find your website? How long do they stay? What's the ratio of donation page hits to payments received? Tools such as Google Analytics can help you to answer these questions. Make sure that your website is easy to read, and states your aims and purpose clearly. This will help minimise 'bounces'. 2. Calls to action...

Internal barriers to fundraising success – the battle within

Posted by Maria Vinzon on 23/10/15 16:24

In 15 years working as a fundraiser in charities large and small, the greatest challenges on most occasions were not: the economy, donor apathy, difficulty finding and retaining good staff or an emotive cause to tell donors about. No, the most common and energy sapping challenge is gaining and retaining the co-operation of colleagues in other departments, senior management and trustees. Don’t complain – get buy-in Without emotional buy-in and practical commitment to fundraising from colleagues and volunteers, the fundraisers will always be working with one hand tied. The hurdles can take many shapes. They might include a lack of...