Posts by Online Donation:

charities

3 Reasons Why Small Charities Should Embrace Digital

Posted by Ida Lucente on 30/10/17 9:10

Digital technology has made things much easier in every way for small charities. The biggest advantage however is in time saved, as the digital platform allows for technologies to easily work together seamlessly, enabling people to better work together for great results. It is much easier for everyone to access information, and huge amounts of data can be managed centrally. There are so many benefits of embracing digital technology and integrating it into the operation of small charities. Below are a few of them.       It offers a user-friendly tool kit:   There is no doubt that digital...

donation plans

It Is High Time To Set Your Social Media Donation Plans Into Motion

Posted by Ida Lucente on 30/08/17 13:45

  Vinay Nair, well-known as Lightful’s CEO, recently discussed a few key aspects of the growth of social media for charities in the near future. He has argued that digital technology and social media are not size-restrictive, and therefore that everyone needs to adapt and keep pace if they are to succeed.       Experts believe that social media is one of the most effective fundraising tools because it has the power to engage supporters throughout the world. A small amount of strategic planning and campaign execution on social media can easily produce excellent returns.   Many organisations are...

Contactless

Charities Can Boost Income By Embracing Contactless

Posted by Ida Lucente on 09/08/17 13:25

A number of studies have revealed that street artists and charity collectors can easily increase their takings simply by going contactless. For several years, trends reveal that Brits will often donate a higher amount when they are able to pay it via card or smartphone. Analysis shows that when people pay by cash they are able to give an average donation of £2.34, but this rises £5.47 for an online donation. It therefore simply boosts collections by around 91%.     Because of the boom in popularity of contactless payments, many fundraising charities that are not yet able to accept...

Online Fundraising

Top Tips for Online Fundraising

Posted by Ida Lucente on 10/07/17 11:29

Everyone knows that charitable giving is one of the best ways to contribute to society, and this is likely the main reason for more donations to charity these days - from foundations, companies and individuals. One amazing thing about this is that digital ways of giving are among the most popular; increasingly so.     If you are also thinking about running an online fundraising platform, here are a few top tips to help you achieve great results:   Put Online Donation Options on your Website The best way to maximise online fundraising income is to add a donation page...

Online Donations

How to get Online Donations on Charity and Not-for-Profit Websites

Posted by Ida Lucente on 16/03/17 17:29

Many charities and not-for-profits will design their websites to accept donations, but unfortunately some of these websites will fail to follow through when a donor tries to do so. If potential donors are not rewarded with motivational feedback, they may lose interest. To maintain focus, the website should therefore be kept simple, with good information and an uncluttered donor process. Learn more   A few guidelines to help secure donations: Be clear about your objectives It is crucial that your website is engaging to potential donors, so that they will feel compelled to give there and then. Good content is...

Brexit

Smaller charities with no digital skills hit hardest by Brexit

Posted by Ida Lucente on 01/03/17 17:34

The House of Lords committee on charities has warned that charities face a £200m funding gap following Brexit. UK charities receive around £200m from the EU every year (see the Stronger Charities for a Stronger Society report). Most of this amount is contributed by the European Structural and Investment Funds (ESIF), and the European Social Fund (ESF). The select committee has predicted that this will be a significant blow to the small charities hardest hit by the loss of crucial grants, but heavy cuts to medical research funding, and loss of international collaboration opportunities, have also been forecasted.   Rob...

mobile friendly

3 reasons why your charity’s website needs to be mobile friendly

Posted by Ida Lucente on 02/11/16 15:45

Is your charity's website responsive? If not, it should be. Mobile optimisation has gone from being a neat added extra to being a crucial component. If your website doesn’t render well on smartphones and tablets, it will lose traffic and frustrate potential supporters. It will also be penalised by Google. Here are three reasons why your charity's website should be mobile friendly. 1. Mobile is... how your supporters engage with your charity online The percentage of website traffic from mobile devices has grown significantly in recent years. It's therefore safe to assume that your supporters are visiting your website from smartphones or...